How Mahie Bakery House grew organic reach 8x in 6 months
A Mohali bakery brand transformed from low social visibility to a high-engagement local favorite through focused content, paid social, and community-driven growth campaigns.
Traffic Growth
+1250%
From under 5K to 40K+ monthly reach
Engagement Lift
+800%
From low interactions to 10K+ actions/month
Leads Generated
+150%
More enquiries and repeat customer walk-ins
Conversion Impact
60x
Multi-channel funnel converted local intent
The Challenge
Mahie Bakery House had strong product quality but weak digital visibility. Organic posts were inconsistent, content lacked local relevance, and paid campaigns were not optimized for conversion.
- Limited reach, with organic visibility below 5K users per month
- Low engagement despite regular effort and strong in-store feedback
- No repeatable funnel to convert social attention into leads
- High competition from nearby bakery and dessert brands in Mohali
Our Strategy
We combined SEO-focused content planning with paid social acceleration and local influencer collaborations to compound reach, engagement, and action.
Optimized Instagram and Facebook profiles for trust and discoverability
Built a short-form content calendar using reels, product stories, and festive offers
Executed local targeting ads with creative testing to improve CTR and saves
Used influencer collaborations with Mohali food creators for social proof
Refined hashtag clusters and geo-tag strategy for high-intent local visibility
Tracked engagement and lead signals weekly, then iterated campaigns rapidly
Before
Underperforming channels
- Organic reach below 5K per month
- Limited profile interactions and saves
- Weak campaign consistency
- No clear conversion path from social platforms
After
Scaled local growth
- 40K+ organic reach per month
- 10K+ monthly interactions across channels
- 1250% traffic growth in six months
- 60x conversion uplift with stronger ad + content funnel
Digital Marketing Mohali helped us become visible where our audience actually spends time. We now get consistent engagement, more enquiries, and stronger footfall from social media than ever before.
Mahie Bakery House Team
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